…Wins ‘Best Foods And Beverage Brand’ Award
Rite Foods Limited has further strengthened
its reputation as one of Nigeria’s innovative and consumer-focused fast-moving
consumer goods (FMCG) companies, following its emergence as the Best Foods and
Beverage Brand, Nigeria 2026 at the Global Brand Awards in Dubai, October 2.
The Awards, which is organized by the
UK-based Global Brands Magazine, celebrates brands that demonstrate excellence
through innovation, quality, market impact and strong consumer connection.
This latest recognition highlights the company’s sustained commitment to innovation, manufacturing excellence, product quality and consumer satisfaction, while further highlighting the strength and growing influence of its brands within Nigeria’s FMCG landscape.
The Global Brand Awards, celebrates brands
that have demonstrated excellence across areas including innovation, market
performance, brand development and consumer engagement. For Rite Foods, the
recognition reflects years of strategic investment in product development,
world-class manufacturing and initiatives designed to create meaningful value
for consumers.
The company’s diverse portfolio continues to
deliver products across multiple consumer categories. These include the 13
variants of the Bigi Carbonated Soft Drinks range; Bigi Table Water; Sosa Fruit
Drink, available in five flavours; Fearless Energy Drink, in Classic and Red
Berry variants; Rite Spicy Sausage Roll; Bigi Beef Sausage Roll; Bigi Flex
Sausage Roll, and the recently launched LIDA Malt. These products are
manufactured at Rite Foods’ state-of-the-art, fully automated facility,
equipped with advanced technology and infrastructure.
The latest honour also builds on the recognition
received by Mr. Seleem Adegunwa, who was named Industrialist of the Year 2025
by Vanguard Media Limited for his leadership, entrepreneurial achievements and
contributions to Nigeria’s FMCG sector.
Speaking on the recognitions, Adegunwa
described them as a validation of Rite Foods’ commitment to building proudly
Nigerian brands with the capacity to compete on the global stage.
“These recognitions reflect our firm
commitment to innovation, quality and consumer satisfaction. At Rite Foods, we
have remained intentional about creating products that connect with consumers
while continuously raising the bar in manufacturing excellence, brand
experience and market relevance. They are also a testament to the passion and
dedication of our people, partners and loyal consumers who continue to believe
in the Rite Foods vision,” he said.
He added that the company’s achievements
demonstrate the potential of indigenous Nigerian businesses to compete
successfully in a dynamic and increasingly competitive marketplace by
prioritising excellence, innovation and long-term value creation.
Over the years, Rite Foods has continued to
introduce category-defining innovations and bold consumer engagement
initiatives. Its flagship Bigi brand has established a strong presence in
Nigeria’s carbonated soft drinks market, while Fearless Energy Drink pioneered
the introduction of packaged energy drinks in polyethylene terephthalate (PET)
bottles in Nigeria, helping to expand convenience and accessibility within the
category.
Beyond its product portfolio, Rite Foods
continues to demonstrate its commitment to creating positive social and
economic impact through youth empowerment initiatives, community development
programmes, entertainment partnerships, sports development interventions and
other consumer-focused engagements.
As the company continues to expand its
footprint and strengthen its portfolio, Rite Foods remains focused on
delivering innovative products, elevating consumer experiences and
demonstrating the capacity of Nigerian manufacturing and indigenous brands to
compete on the global stage.
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